Shimano's lifestyle components have a rider-centered design that differs from our traditional racing approach. Their user-friendliness helps people feel at ease on the saddle and supports bike-based lifestyles.
Shimano's active lifestyle components are made with the simple goal of reminding people that bikes are fun. They invite everyone to discover the joy of biking, whether reconnecting with friends and nature on weekend rides or traversing continents.
Shimano's comfort lifestyle components are crafted to be a supportive partner for everyday mobility and weekend cruising. Their intuitive, rider-friendly features make it easy for anyone to enjoy riding without special training or gear.